CountryAt raucous provocation rock-and-roll music excels, bested only by rap for how it can build you up from what beat you down.

Some bands begin with their name, but talent is what truly makes the name:

Beck, Tool, Rage Against the Machine, Jane’s Addiction, The Chemical Brothers, Bjork, Oasis, Foo Fighters, Beastie Boys, Red Hot Chili Peppers, Radiohead, The Cure, Coldplay, Black Star, Nine Inch Nails, Depeche Mode, Tuesto, Jack Johnson, Prince, Roger Waters, Paul McCartney, The Killers, The Cure, Jay-Z, Muse, Gorillaz, Kings of Leon, Arcade Fire, Kanye West, The Strokes, Swedish House Mafia, The Black Keys, Dr. Dre, Snoop Dogg, The Stone Roses, Blur, Phoenix, OutKast, ACDC, Jack White, Drake.

What do these bands have in common: they headlined Coachella, the music festival at the toaster oven site, the Empire Polo Club in Indio. The weekend event is known for its large art pieces and cutting-edge artists’ performances. To be there is to be on the cusp of culture, it’s said.

Coachella, my any-age American friend, is not a handbag brand…though many of its attendees get bagged.

It’s been hot-hot-hot since 1999. My husband and I were dedicated music festivalers, but declined for the sake of comfort. Music is too easily streamed to accord suffering. Recall what I wrote about Woodstock?

Do you think these newbies from Coachella 2015 have staying power: Benjamin Booker, Chicano Batman, Clean Bandit, George Ezra, Chet Faker, Phox, Ruen Brothers, Run the Jewels, Sturgill Simpson, Ryn Weaver. Did their sweat-heavy music gain them fame?

Take an info break from this blog to find out, Google style, but return. There recently was a ‘what’s your band name’ quiz on Facebook. Here it is, play it now, and then post your name’s band name in the comments.

P.S. My favorite Coachella band names BTW: Modest Mouse and The Dandy Warhols.