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Marketing Advice: Find Your Target Audience

Marketing Advice: Find Your Target Audience

When I began writing as a hobbyist in 2010, I didn’t project that this would be a highly productive encore career. I just wanted to have fun.
By way of extension, those who want to have fun are my target audience: the Boomers are highly qualified.

Grand Trip

Grand Trip

Ten days ago my husband and I returned from a Grand Trip: shepherding the Grands and their parents to the Grand Tetons and Yellowstone National Parks, the epicenter of Nature’s gifts to Earth, a spectacular conglomeration of geysers, wild critters, waterfalls, and rock striations that evoke awe.

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PJ Colando

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